Skip to content

Interactive TV & Datacasting: How to Make it Happen?

Date: 
Cost: $50.00 (inc gst) add to cart

This publication contains the full record of our seminar held in Sydney on 16 October 2001. Digital TV and interactive TV (iTV) are both growing, but they are still very small; much smaller than would have been predicted three years ago. The seminar which led to this volume was to track progress, identify the obstacles, and work out how to build up the new services. It crossed the boundaries between engineers, content developers and TV networks.

Issues include

  • What do the current laws and standards already allow? (You will probably be surprised to learn how much is possible, despite the datacasting meltdown.)
  • What is technically possible, given existing and new systems and standards, and the state of the art in delivery and manufacturing around the world?
  • What shifts are occurring in the strategic settings of the television industry globally?
  • What are other people planning and trialling in Australia and the rest of the world?
  • What strategies and policies need to change?
  • What does interactive TV mean from a customer viewpoint?

Contributors

To read extracts from each of the contributors read the Interactive TV & Datacasting: How to Make it Happen? event program.

«  Back

^  Top of page

Network Insight sponsors include:

Click here for full sponsors list.